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About Davis Freud

Goodbye Blue Monday

   Like so many other things in Northfield, it all started at the Goodbye Blue Monday, where Northfield's glitterati and those with no visible means of support come to bond over lattes.

   During an otherwise typical morning coffee hour in 2002, Davis and Freud were introduced by a mutual acquaintance, and the conversation quickly turned to... wool. Tracy Davis was the owner and proprietor of a retail gallery which sold antique and contemporary oriental carpets, and Danielle Freudenthal was the Vice President of Marketing for a independent woolen mill. One thing led to another, and a year later the two established a company to produce hand-knotted woolen carpets, and the Davis Freud design division was formed. The rest, as they say, is history.